8 tips to take your content marketing to the next level

October 02, 2017

In the modern business world, content marketing is an absolute must because good content is one of the main reasons people follow brands.

Every marketer is now contributing to the tsunami of content that’s drowning buyers on a daily basis. So it’s getting harder and harder for your content to get discovered and read. How do you then stand out from the rest of the digital noise?

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5 Ways to recycle and repurpose your video content

September 18, 2017

Creating and producing high-quality videos takes a significant amount of time, effort, money, energy, and resources. When video content is created, it’s created for a specific purpose, target audience and distribution. And when finished, your video might have a short lifespan!! Here are 5 ways to repurpose your video content in order to get the most from every video project.

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6 guidelines to choosing a video production company

September 04, 2017

Choosing a video production company for your business’s next video project can be tricky. Given the large number of production companies out there, it is really hard to shortlist and choose the right one that will best suit your requirements, and help you reach your video ambitions.

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Inbound Marketing vs. Outbound Marketing

August 22, 2017

Marketing is crucial to the success of each and every company. However, the marketing landscape is rapidly evolving with the advancement of new technologies. Thus it is pivotal that your business evolves with it.

Which type of marketing strategy should you use for your business in order to share your products and services? Inbound or Outbound? Let’s find out below stating the advantages and disadvantages of each strategy.

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